Hypebeast Community Center: Office H

Give us the Office H elevator pitch.We're a commute-first brand. Rather than calling ourselves "outdoor," we prefer the term "out-of-door"-- it's about thriving in that messy space between cubicles and crags.The Five W'sWho shops at Office H?Our core consumers are urban professionals aged 19-35 in first-tier cities. They're community-oriented young workers who enjoy active social lives. You might find them rock climbing with friends after work, unwinding at local bars, or rushing home to recharg...